Wellness × Hospitality × Experience

The future of experience is well-being.

Wellness is no longer an isolated category. It's becoming part of how people choose where to stay, how to travel, where to spend their time, how to recover, which brands to connect with and which experiences they consider memorable.

For hospitality and lifestyle businesses, that creates an opportunity: to stop treating wellness as an amenity and start using it as part of the experience itself.

Livia works at the intersection of wellness, hospitality and guest experience, combining international repertoire, trend research, hands-on experimentation and a deeply experience-driven perspective to help brands create more relevant offerings for the new wellness consumer.

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What happens when wellness stops being just something your business offers — and becomes part of what people come to you to live?

01

Experience Strategy

An experience isn't shaped only by what you offer, but by how every detail makes someone feel.

Environment, service, programming, personalization, sensory cues, human interaction and small touchpoints are analyzed as parts of a single journey.

The goal is to identify how the experience can become more coherent, intuitive, memorable and desirable.

02

Guest Experience & Audits

Livia experiences your business from the perspective of the person who matters most: the guest.

The experience is observed end to end to identify friction, inconsistencies, missed opportunities and details capable of significantly elevating guest perception.

From arrival to farewell. From the physical environment to service. From what is offered to what is felt.

Because often the details the operation stopped noticing are the ones the guest notices first.

03

Wellness Concept & Curation

Wellness doesn't have to mean simply adding a spa, a yoga class or a healthy menu.

Livia develops concepts and curates wellness technologies, treatments, practices, practitioners, experiences, programming and activations according to the business's identity and, above all, the guest profile it serves — or wants to attract.

For hotels, spas, retreat centers, clubs, residences, lifestyle spaces and other businesses that want to integrate well-being into their experience in a more relevant, contemporary way.

The best experiences for the guest you want to welcome. Not simply the trends everyone else is following.

04

Retreat & Experience Development

Concept, programming and curation for retreats, wellness experiences, activations and immersive programs.

From journey design to the selection of practitioners, practices, treatments, technologies and partners, every component is designed to turn an idea into an experience that can actually be lived within your business.

05

Research & Trend Intelligence

The world of wellness changes fast.

New technologies, treatments, longevity concepts, biohacking and recovery modalities, consumer behaviors and new expectations in hospitality emerge constantly.

Livia researches and translates these movements for companies that want to understand what's emerging, what truly matters to their audience and where concrete opportunities exist for their business.

Research and intelligence in: Wellness · Longevity · Biohacking · Recovery · Hospitality · Guest experience · Consumer behavior · Emerging technologies

Wellness doesn't have to be one more amenity. It can be the reason someone chooses you.

The next generation of hospitality experiences will be defined not only by place, service or design — but by how people feel while they're there, and how they feel when they leave.

Why Livia

Strategy, hospitality and wellness — in one perspective.

My perspective was built in worlds that rarely meet in the same career path: strategy and research, international management, hospitality and guest experience, wellness and functional health.

That lets me look at a business not only through what it offers, but through the experience it creates — understanding the consumer, noticing the details of the journey and translating emerging wellness movements into experiences that are relevant, desirable and possible to implement.

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MSc International ManagementFGV EAESP · CEMS MIM

International education in management, strategy and business.

StrategyGate One (Havas Group) · NGC — New Generation Consulting · ESA — European Space Agency · Simersiva

Consulting, research, strategy and project development across industries and markets.

DisneyWalt Disney World Resort

Hospitality and guest experience at one of the world's most recognized organizations for excellence in experience.

UniversalUniversal Orlando Resort

Guest experience, entertainment and operations at one of the world's leading tourism destinations.

IAAPAInternational Association of Amusement Parks and Attractions

The global attractions, hospitality, entertainment and experiences industry.

Wellness & Functional HealthHealth Coach · Functional Health Practitioner

Training and practice in functional health, wellness and biohacking, including functional test interpretation, supplementation strategies and investigation of the biological terrain.

Discuss a Project

Tell me about your business, where it stands right now and what you'd like to create. From there, we can explore how wellness, hospitality and experience can come together in a way that's relevant for your brand.

How good can life get?

Let's find out.

Private Curation Retreats & Experiences

For brands